Unlock the Potential of the Red Button on Your Smart TV!
Did you know that your Smart TV is smarter than you think? With HbbTV (Hybrid Broadcast Broadband TV) technology, your television viewing […]
Sourcepoint Expands European Footprint and CTV Offerings Through Strategic Acquisition of Sibbo CMP
MADRID, 25 April 2024 — Sourcepoint, the practical privacy software platform for the world’s most influential brands, has announced the expansion of […]
Kiosko y Más selects Sibbo CMP to Manage User Consent
Kiosko y Más, the leading platform for high-quality Spanish press, has selected Sibbo CMP as its trusted solution to manage user consent. […]
New Cookie Regulations: Strategies and Challenges for Digital Editors in 2024
On January 10, 2024, the Spanish Data Protection Agency (AEPD) implemented a new regulation related to the “Reject All” button on the […]
User Consent: Key in FAST Channels
When Free Ad-Supported TV (FAST) channels meet programmatic advertising, user consent becomes a critical guide, ensuring programmatic advertising performance and user experience. […]
Optimizing Vendor Selection: A Crucial Point for Publishers!
In the ever-evolving world of digital publishing, staying ahead of the curve is essential. The latest update to the Transparency and Consent […]
Keys to Improve Consent Banner Bounce Rate
In the sophisticated digital age, obtaining user consent is not merely a legal obligation but a vital component that significantly influences user […]
Important Update for Publishers and Developers in the EU and UK!
Starting later this year, Google has introduced new requirements for publishers and developers using Google AdSense, Ad Manager, or AdMob. In addition […]
TCF v2.2 Update Deadline Extended: What You Need to Know
In the rapidly evolving world of digital advertising, staying up to date with regulatory changes is paramount. Recently, the Transparency and Consent […]
Updates in Transparency & Consent Framework v2.2
TCF v2.2 introduces significant revisions aimed at aligning with regulatory requirements and addressing the preferences of end-users. The deadline for implementing these […]
5 benefits of a CMP for selling online advertising:
Regulatory compliance: Comply with privacy laws and regulations such as GDPR in European Union User control: Give users control of their privacy […]
Streaming TV is growing, and the figures supports it.
Streaming TV refers to television content transmitted over the Internet, regardless of the device it is viewed on (CTV and OTT). Let’s […]